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Case Study · SEO Services

Recovering Organic Traffic After a Botched Migration

A platform migration had quietly broken hundreds of URLs and tanked a client's organic traffic overnight. We audited, fixed the redirects and technical debt, and traffic didn't just recover, it grew well past where it started.

142%organic traffic in 8 months
NDA-protected engagement
Recovering Organic Traffic After a Botched Migration

What we walked into, and what we built

The Challenge

A platform migration had quietly broken hundreds of URLs and tanked a client's organic traffic overnight.

What We Built

We audited, fixed the redirects and technical debt, and traffic didn't just recover, it grew well past where it started.

142%

organic traffic in 8 months

Client and platform names stay under NDA, consistent with the rest of our case studies — the engineering, and the outcome, are real.

The same path, every project

Clear stages, visible progress, and ownership that continues after launch.

01

Discovery

We map requirements, existing systems, constraints, and success criteria.

02

Architecture

Technical planning, risk review, and technology decisions documented before build.

03

Development

Iterative sprints with visible progress and working demos every sprint.

04

QA & Validation

Testing against real scenarios before anything reaches production.

05

Deployment

Controlled releases with rollback plans and zero-downtime where possible.

06

Support

Continuous improvement after launch, because production issues are our problem too.

Let's talk

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