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Marketing & Design · Services

Digital Marketing

Followers and impressions don't pay invoices. We run digital marketing built around one metric that does: qualified leads reaching your sales process. That means paid campaigns on Google and Meta scoped around cost-per-lead, content built to support a funnel rather than fill a posting calendar, and email nurture sequences for leads who aren't ready to buy yet. Because marketing sits under the same roof as our development and design team, campaigns point at landing pages and forms that are actually built to convert, not handed off to an agency that's never seen your site. Reporting ties back to leads and revenue, not just reach and engagement.

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Overview

Built backward from your sales funnel

Most agencies sell you a content calendar and call it a strategy. We start from your actual sales funnel, meaning what a qualified lead looks like for your business, and build the social, paid, and content plan backward from there.

Since marketing sits under the same roof as our development and design team, campaigns launch pointing at pages and forms that actually convert, not a landing page built by someone who's never seen your site.

What's Included

What you get with Digital Marketing

Social media management

Consistent presence across the platforms your actual customers use.

Paid advertising (PPC)

Google and Meta campaigns built around cost-per-lead, not just clicks.

Content strategy

Content that supports the funnel, not just fills a posting schedule.

Email marketing

Nurture sequences for leads who aren't ready to buy yet.

Campaign reporting

Numbers that tie back to leads and revenue, not just reach.

Aligned with your web team

Because we are your web team: campaigns and site work stay in sync.

How We Work

Our approach

We start with a funnel audit before spending a rupee on ads, so budget goes toward what's actually broken, not a generic checklist. That audit looks at where leads are actually dropping off, whether that's a targeting problem, a landing page problem, or a follow-up problem your sales team owns. Campaigns launch with tracking already wired in, so results are measurable from day one rather than estimated after the fact. We review performance on a regular cadence and reallocate budget toward what's actually converting, instead of running the same campaign on autopilot for a quarter.

See Our Full Process →

Tech We Use

Tools & technologies

Paid & Social

Google Ads Meta Ads Manager

Analytics

Google Analytics 4

Email & CRM

Mailchimp HubSpot

Research

SEMrush
FAQ

Common questions about digital marketing

How fast will we see results?

Paid campaigns can generate leads within days; organic content and SEO-driven marketing typically takes 2-3 months to build momentum. We'll set honest expectations for each channel.

Do you write the content yourselves?

Yes, copywriting and content are handled in-house, not outsourced to a freelancer network.

Can you work with our existing brand guidelines?

Yes, or help build them if they don't exist yet. See our Logo & Graphic Design service.

Is there a minimum ad spend?

We'll recommend a realistic budget based on your goals during discovery, not push a fixed retainer regardless of fit.

Do you handle both B2B and B2C marketing?

Yes, the channels and funnel look different for each, and we'll build the strategy around which one actually fits your business.

How do you report on campaign performance?

Regular reporting tied to leads and cost-per-acquisition, not just impressions and clicks, so you can see what's actually working.

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Let's talk

Ready to start your digital marketing project?

Whether you need a brand-new build, a redesign of something that's already live, or a second opinion on a project another vendor left behind, our in-house engineering team scopes the work honestly, keeps you updated sprint by sprint, and stays reachable after launch instead of disappearing once the invoice is paid. Fill in the quick form and we'll reply within one business day, or book a free 30-minute architecture review if you'd rather talk it through first. No obligation, no sales pitch.

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